Category: News

Technology represents the 'how' for change, us humans decide 'why'. Our innovative data experts are therefore convinced that data is only valuable when it has a purpose. Curious to our way of thinking? Find out about our goals and beliefs!

Sales & Marketing

A 'magical' crystal ball for marketing and sales?

This is a story about hard data that works like a magic ball. And about how to use this data in such a way that your marketing and sales processes will never be the same again. Welcome to the world of third-party data in your CRM. 

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Master Data Management

Successful customer relationships: how a 360-degree customer view helps

A 360-degree customer view, based on an understanding of the industry and specific customer situations, makes sales processes more efficient. This enables sales to position solutions in a relevant way, with a personalized offering that goes beyond standard pitches. Additionally, various departments within the organization benefit from a complete customer view for improved customer service and more.

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Sales & Marketing

The top 5 datatrends for marketing managers

Digitization and the growth of data have changed the marketing world tremendously. Collecting data alone is not enough; something must be done with it to gain valuable insights. In this blog, we discuss the top 5 data trends every marketing manager wants to know about.

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