Category: News

Technology represents the 'how' for change, us humans decide 'why'. Our innovative data experts are therefore convinced that data is only valuable when it has a purpose. Curious to our way of thinking? Find out about our goals and beliefs!

Sales & Marketing

A 'magical' crystal ball for marketing and sales?

This is a story about hard data that works like a magic ball. And about how to use this data in such a way that your marketing and sales processes will never be the same again. Welcome to the world of third-party data in your CRM.ย 

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Master Data Management

Successful customer relationships: how a 360-degree customer view helps

A 360-degree customer view, based on an understanding of the industry and specific customer situations, makes sales processes more efficient. This enables sales to position solutions in a relevant way, with a personalized offering that goes beyond standard pitches. Additionally, various departments within the organization benefit from a complete customer view for improved customer service and more.

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mdm challenges
Master Data Management

Starting with master data management: 5 challenges to keep in mind

As a data-driven organization, master data is essential for further growth, but implementing it throughout your entire organization can still be a significant challenge. However, just like with anything new in an organization, the implementation often comes with challenges. We list five challenges for you.

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Altares - ESG Diner 2023
ESG

The highlights of the ESG Dinner 2023

On Tuesday, November 21, 2023, the first edition of Altares' ESG Dinner took place in Rotterdam. In this blog, we reflect on the event and share the meaningful insights that defined this beautiful evening.

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Compliance

How to prevent a bad reputation

With the advent of social media and 24/7 news coverage, companies are increasingly under a magnifying glass. A poor reputation can lead to significant losses. Fortunately, as a company, there's much you can do to prevent this.

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